Winning on the Digital Shelf
Objective: How do you drive sales to your website when you are competing with yourself on marketplaces?
What We Did:
We worked the Key Safe Company for the five years to develop and implement SEO & PPC strategies to drive profitable sales on their website. Following a peak in sales during the pandemic, results had started to drop off. They needed a strategic agency to come on board to develop a sustainable approach to driving sales via their website.
We focused on generating impactful Google Ads campaigns; implementing robust SEO & CRO foundations for website migration and beyond; maximising profitability across channels; and improving e-commerce conversion rate by targeting the most relevant and converting audience groups.
Success:
A five year partnership, this collaboration saw over 50 insight meetings and a lot of creatives! We supported the business to grow to a point where we could hand over the reins to a new, larger in-house marketing team. During the partnership results showed:
- 33% increase in revenue across SEO & PPC
- 37% increase in profit across SEO & PPC
- 34% increase in e-commerce conversion rate
Our Services
What We Do
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